Design for Tomorrow (ca. 1948)

Item Information

Title:
Design for Tomorrow (ca. 1948)
Description:
"Design for Tomorrow" (ca. 1948) is a promotional video for Springfield College in Springfield, MA by Bay State Film Productions. It is around 21 minutes long. The film is dedicated to the men and women who work with youth and promotes Springfield College as a place to go to pursue careers in these fields. It starts with the narrator, Bruce Kern, describing a young man trying to determine the right career to pursue. The young man talks to his guidance counselor, who recommends Springfield College to him. The video then transitions into describing the wide array of academic, athletic, and social activities Springfield College can offer to those interested in youth work. Interestingly enough at this time Springfield College's Official name was the International YMCA College, and Springfield College would not officially be its name till 1954. The video shows, though, that in everything except for the official listing of the name, both the students and the world knew it already by Springfield College. Note, there may have been other versions of this promotional film made for different years. The original name of the film was reported to have been Men of Muscle and the date was given as 1948. The name and date come from the VHS tape and DVD covers and not from the original 16mm film that these were created for. Research after this film was uploaded revealed two very similar films that only have slight differences in them. The titles of these films is Design for Tomorrow and is shown at the beginning of the film. This title appears to not be included in this version. The only other difference between these films and this one is that this film does not include the last couple minutes where the president, Paul Limbert at the time, talks about how the school is beginning to accept women both on a graduate and undergraduate level to their college. Because of these similarities, the film name has been changed to Design for Tomorrow.
Creator:
Bay State Film Productions
Date:
[1948?]
Format:
Film/Video
Genre:
DVD; VHS
Location:
Springfield College Archives and Special Collections
Collection (local):
College Archives Digital Collections
Series:
Marketing and Communications Records
Subjects:
International Young Men's Christian Association College
Springfield College
Springfield College--Faculty
Springfield College--Presidents
Springfield College--Students
Springfield College--Campus
Springfield College--Buildings
Springfield College--Sports
Springfield College--Sports--Men
Springfield College--Gymnastics
Springfield College--Gymnastics--Men
Springfield (Mass.)
Teaching
Education
College presidents
Swimming
Gymnastics
Newspapers
Leadership
Graduation ceremonies
Motion pictures
Advertising
Promotional materials
Students
Recruiting & enlistment
Places:
Massachusetts > Hampden (county) > Springfield
Extent:
21:21
Link to Item:
http://cdm16122.contentdm.oclc.org/cdm/ref/collection/p15370coll2/id/3038
Terms of Use:
Text and images are owned, held, or licensed by Springfield College and are available for personal, non-commercial, and educational use, provided that ownership is properly cited. A credit line is required and should read: Courtesy of Springfield College, Archives and Special Collections. Any commercial use without written permission from Springfield College is strictly prohibited. Other individuals or entities other than, and in addition to, Springfield College may also own copyrights and other propriety rights. The publishing, exhibiting, or broadcasting party assumes all responsibility for clearing reproduction rights and for any infringement of United States copyright law.
Contact host institution for more information.
Publisher:
Springfield College
Language:
English
Identifier:
menofmuscle